5 Seconds Versus 5 Minutes
5 seconds versus 5 minutes: Getting Visitors to Spend Time on Your Website
Did you know that search engines rate websites? Search engines will rate websites based on several things including the amount of time a visitor spends on the site, the amount of links you have created with other sites, and the relevancy of your content. To make sure your website has the best overall rating you need to pay attention to all three aspects of the ratings, but it is especially important that you increase the amount of time spent on a website. This is important not only for rank, but for your business. To increase the time spent on your website you will need to have videos, multiple pages, interesting and relevant content on the home page, quick links, enticing blurbs, and newsletters.
First when you place a video whether it is your own or one from YouTube you are asking the visitor to spend at least a minute or five minutes viewing the video. The video should be relevant to your content. You do not want to have a video about dogs when your site is about hair care tips for women. The visitor came to your site to learn about the topic you are discussing, therefore the video has to be interesting to them.
Multiple pages on your website will also help. This also goes with the home page. In order to get the reader to view the multiple pages you have to have excellent content on the home page. Once the reader sees the homepage is relevant to their needs they will click on the other pages on your website to find out more information. This gets them to spend more time on the website and thus earns you a higher rank. Enticing blurbs are little links or statements on the home page that get the reader to click for the actual content of the article. In other words look at the media web pages and see the links they create. The media has little one line blurbs or titles for the article that get you to click on the actual content, thus you spend more time on the website.
Newsletters will also help. If you offer a newsletter via email or even offer the newsletter to be read on the site you will increase the interest of visitors and have them return to spend more time on the website.
Above all else is the consideration of SEO articles. These articles are designed to use relevant keywords and increase the traffic to your website and thus the time spent on the website. If you combine all of the techniques above you will find yourself with an increased rank and more traffic.
Associated links:
Peek a Boo - YouTube
Nice collection of videos from YouTube. Video clips change after every refresh!
